Zino Vinci

The Late Bloomer is finally on his way, a Zino Vinci superhero story 

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Rising UK rapper Zino Vinci is set to drop his highly anticipated project The Late Bloomer on April 11th, a bold and immersive body of work that solidifies his place in a new generation of rap innovators. Featuring fellow rising artists BXKS and Tendai. The project showcases Zino’s ability to blend introspection with high-energy soundscapes, offering a soundtrack to his self-created superhero’s world and with lead single “City Needs Me” Zino paints a engaging picture that sees him stepping into the role of a reluctant saviour, grappling with the weight of responsibility while embracing his destiny.

"My love of comic books and superhero culture is well documented, so I decided to create my own hero, The Late Bloomer," says Zino. "This time around, I wanted to approach my project differently. Instead of a similar sound threaded throughout, I wanted to build a full soundtrack for my superhero’s universe."  

The project balances anthemic, high-energy tracks like “Professor X” with weightier, more reflective songs like “Stratford Job Centre”, creating a gripping sonic journey. Zino draws striking parallels between superhero responsibilities and the struggles of everyday life; navigating work, relationships, and personal ambition. At its core, The Late Bloomer is about resilience, reinvention, and defying expectations. It’s a fun, introspective, different, and daring project that invites listeners to interpret its themes in their own way.  For Zino, "The Late Bloomer is whatever you need it to be and still, this is just the beginning."

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